Transform Your Running In 28 Days
Go from a struggling runner to confident and full of energy in 28 days without gimmicky nutrition hacks
Join the 28-Day Running Nutrition Challenge and feel the difference it makes.
When people start running, they usually end up researching the best training plans, shopping for the latest shoes and then they begin racking up the miles.
They go through phases: sometimes running feels amazing and other times it SUCKS!
And I won’t lie to you—it won’t always feel good and I wouldn’t suggest otherwise.
But there’s one thing that consistently helps to make runs better, improve your energy levels and reduce recovery times so that you can get out the door again without aching everywhere and feeling like you’ve been kicked in your legs.
And here’s the amazing part about it: it’s so underappreciated.
Nutrition can change your running game
Every runner has a goal.
Whether it’s to do your first 5km, run 15 miles in a week or simply to enjoy your running when you head out the door, I can bet you there’s something you’re aiming towards.
Sometimes progress towards this can feel easy, and other times it can feel like it’s so far away and that you’ll never get there.
But you will—you can. You just need the right support.
You need something that will help you to feel full of energy during your runs, to help you build up your distance up and to reduce the aches and pains that running can inevitably cause.
In 28 days, you can master the most influential parts of nutrition to help you improve your running
By the end of this challenge, you’ll know exactly how to optimise your nutrition and feel amazing when you run, saving you countless hours of trial and error, slogging out the miles and dealing with horrible stomach problems.
I’ve had constant questions from runners and triathletes that I’ve worked with personally, as well as through my YouTube channel, about how to improve their running nutrition.
I created this challenge as a way to condense all my knowledge into something which really helps runners, to allow them to reach their full potential in running.
Before we dive into it, here’s what previous runner’s have said:
Todd, Runner
“James does great work explaining how to incorporate nutrition into your training regimen. Extremely valuable. Highly recommend it.”
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Kevin, Triathlete
“James does a brilliant job educating on hydration, daily diet planning. The hardest part is just having the tools to create the right plan, and James has been fantastic in setting me up for success.”
Okay, I get it - this nutrition challenge sounds amazing!
But what’s actually involved?
What do I get when I enrol?
Great question! :) Here’s what the curriculum looks like:
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This is a key area to master to set yourself up for success.
First, we’ll explore the role of carbohydrates, protein and fat in your daily diet.
We’ll then look at how carbohydrates and fat are used for energy and how they change based on the intensity of your exercise.
This will give you the amazing foundations to then build on throughout the challenge.
Getting your pre-run nutrition correct might be the single biggest improvement you could make with your running - you'll master how to do this.
Then we’ll look at how you can finetune this depending on the type of run, and how it links to your risk of gastrointestinal upset.
We’ll also explore how the timing of food affects your running, learning how to optimise this to ensure your run is as productive as possible.
Fasted training might be a controversial topic, but you’ll learn the pros and cons of it and whether it’s something you should do.
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Wondering whether you should be fuelling during your run, and if you should, what you should eat?
This week, you’ll learn how and when you should be fuelling during your training, as well as the type of foods that might be best to use.
You’ll learn how to apply this to any run, so that regardless of the intensity or duration, you’ll be able to finish feeling full of energy.
Every runner has an underlying desire to improve. Whether that’s just to feel fitter and healthier or instead to smash a personal best, there’s an aspiration to get better.
This covers how to use nutrition to create beneficial adaptations from your running, meaning that the hard effort you put into your training doesn’t go to waste.
You’ll learn the different components of recovery nutrition and how to individualize it to your needs, as well as understanding whether protein shakes and supplements are something you need to use.
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Hydration is a complicated subject and it’s easy to get it wrong.
In this section you’ll learn how to optimise your hydration levels before, during and after a run. This will enable you to perform better and enjoy your running, but also recover well and feel ready for the next session.
This section also covers simple but powerful explanations of the physiology of hydration and how even elite athletes misinterpret salt and sodium guidelines. By the end of the module, you’ll feel empowered to optimise your hydration and use it to your advantage.
It’s not uncommon to get unpleasant gastro symptoms during running, and this module is designed to help you solve this.
It guides you through how to logically analyse your food and pinpoint what might be causing the problem.
You’ll learn how to approach this in a stepwise fashion and ensure you optimise your nutrition around running.
You'll also learn about the common issue of lacking energy during runs and what you can do to alleviate this.
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This week covers how you can set up your week to help fuel success.
You'll master the perfect balance that you should aim for of the main 3 macronutrients: Protein, fat and carbohydrates.
You’ll learn how you can make your own meal plan and ensure that you stay energized and boost your recovery times.
Small is powerful
The challenge has been designed to focus on specific aspects of running nutrition that are going to make a significant difference to your running.
You’ll master one step at a time—and they may not seem like much at first.
But if you do this each week, keep making improvements to your nutrition, you’ll see the power of how making small, simple changes add to a big result.
How the challenge works
When you sign up, you’ll be granted immediate access and can get started straight away!
There is a combination of video and text to work through, and you’ll be prompted to complete the action steps along the way.
These action steps help to cement what you’ve learned and apply it to your running - so you can really feel the benefits!
You'll also get access to
The Runner’s Ultimate Toolkit
(worth $29):
📈 Daily Diet Optimizer — Perfect your daily diet by adding your own information and seeing how it stacks up to the gold standard advice
💦 Advanced Sweat Analysis Guide — Easily learn what your sweat rate is so that you can optimize your fluid intake and stay on top of your hydration
🏃➡️ 28-Day Training Plan — Beginner and intermediate training plans are included to guide you through the challenge and improve your running performance.
💩 Gastro Troubleshooter Guide — Pinpoint the problem causing stomach symptoms using this handy guide, allowing you to make practical changes to eliminate those problems.
Optimising your nutrition can completely revolutionize your running - it has for thousands of others.
If we haven’t met yet, then hi, my name’s James and I’m a Sports and Exercise Nutritionist, registered with SENr, part of the British Dietetic Association.
I’ve had the pleasure of supporting amateur and professional endurance athletes with their nutrition and helping them to achieve their dreams. This has included helping elite athletes to podium positions in international races, as well as helping new runners tackle half marathons and marathons for the first time.
I’ve distilled all the knowledge that I’ve learnt through working with runners into this challenge, to provide you with everything you need to take your running to the next level.
If you have ever suffered with:
A lack of energy during your runs
Bloating, diarrhoea, cramps or stitches
Poor recovery with sore muscles that takes ages to improve
A lack of progression in your running speed and ability, failing to improve and achieve new personal bests?
Then this is the challenge for you
The 28-Day Running Challenge
$35
One-time fee
🧠 The Core Modules - All the information you need for running nutrition, giving you the knowledge to take your running to the next level and excel at it.
📊 Bonus Customizable Downloads - You get exclusive access to templates which will let you unlock your nutrition potential. Sweat rate analysis, macronutrient requirements and a symptom tracker diary are all included!
🏃➡️ 28-Day Training Plan — Beginner and intermediate training plans are included to guide you through the challenge and improve your running performance.
🚀 The 28-Day Running Nutrition Challenge Framework includes templates, infographics and handy guides to make nutrition easy to master, letting you focus on enjoying your running and nailing your sessions…
Stay completely energized throughout a workout and make all your runs productive
Power your high intensity session with the right fuel
Eliminate stomach problems so you can run and feel amazing
Boost your recovery with the right nutrition at the right time, leaving you feeling fresh and ready for your next run
Optimize your hydration so that you run at your best during training
Fuel your training like a pro with the easy guide to food planning
Holly, Dietitian and Triathlete
I enjoyed how simple it was and easy to follow. As a nutrition professional, some of the information wasn't new to me, but I liked that the key points were provided without being overwhelming. Too much information can be confusing, but having simple answers and charts to follow makes all the difference in actually following a nutrition strategy. Though I have textbooks on sports nutrition, I will likely refer back to this course more often for myself and clients because it's laid out in a simple and clear way.”
✺ Frequently Asked Questions ✺
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Any runner! It is more tailored towards beginner runners but I have no doubt that anyone who runs will benefit from it.
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The challenge starts when you want it to. You'll get immediate access to the material and you have control when you work through it.
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Nope! The content is yours to watch whenever it suits you and the resources are yours to keep.
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This challenge can’t claim to directly make you run faster, but if you apply the principles then this is definitely a possibility!
From experience working with runners, when someone optimises their nutrition they can make significant performance gains in training and racing.
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Honestly, from your next run! If you improve your nutrition the benefits can be as soon as your next session.
But the benefits stack over time - you’ll stay healthier and train better which will improve your performance over the long term.
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Yep! If you think this course isn’t worth your money then just get in touch with me on james@nutritiontriathlon.com and I’ll refund you.
With that said, I’m totally sure that if you spend the time learning the content then you won’t want a refund :)